Should I Try to Sell My San Mateo County Home During the Holiday Season?

You Can’t Sell Your San Mateo County Home if it’s Not on the Market

I hear this question every year. The universal opinion says “no” and I say “yes.” Not putting your San Mateo County home on the market just because it’s the holiday season is a mistake. Clearly, your home is not going to sell if it is not on the market. So, what is the advantage of not marketing it especially when you have a need to sell it?

Why is the Holiday Season a Terrific Time to Sell Your San Mateo County Home?

It’s counter intuitive but the holiday season is a terrific time to sell your San Mateo County home despite the apparent inconveniences. Why? Because holiday season home buyers are actually the most serious San Mateo home buyers. They would not be looking at homes at this time of year unless they were serious.

In fact, it’s just because so many people buy into the notion that the holiday season is the black hole of the real estate market that opens the playing field to serious buyers actively looking for the right San Mateo County home.

What About San Mateo County Market Activity?

Statistics show San Mateo County market activity is no more affected by Christmas than any other “busy” period. Otherwise the market would shut down periodically during the 4th of July, Labor Day, summer vacations, spring weddings, June graduations and Fall back-to-school activities.

San Mateo County market data shows that homes listed in December generally sell more quickly than homes listed in January and February. New listings typically spike dramatically in January and February, while closed sales drop and days on the market increases significantly during this time.

When is the Most Critical Period for Marketing a San Mateo County Home?

The first two weeks are the most critical period for marketing a San Mateo County home. The level of buyers’ interest is most intense during the first 14 days of the home’s listing period. After 14 days, market interest wanes noticeably as buyers move on to the next batch of new listings.

San Mateo County Home Buyers Do Not Buy Based on the Calendar

San Mateo County home buyers do not buy homes based on the calendar, they buy homes when the find the find home. Serious buyers have a compelling need to buy; they’re not going to take the holidays off and miss the home that’s just right for them.

Make Your San Mateo County Home Inviting

From a marketing standpoint allowing buyers to view your San Mateo County home during one of our most hospitable seasons creates an inviting, warm and welcoming environment for them to picture themselves enjoying your home as theirs.

More Realtors® Will Focus on Your San Mateo County Home in December

As a seller, with reduced inventories and motivated buyers, you’ll also see San Mateo County Realtors® more focused on your San Mateo County home and you probably will find even more showings than you would during January and February.

December is a great time to sell your San Mateo County home. Give it a chance and reap the rewards.

Can’t Wait Until Spring to Sell Your Home?

Check out our Stress Free Home Listing Program to learn how we help San Mateo home sellers get their homes sold in the shortest time, for the highest price and the least hassle. Then, call us at (650) 655-2500 or email us at info[@]RayChelRealtyGroup.com to schedule a free, no obligation consultation.

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